FAQs

Who are you? 
I’m Julie Taraska, a brand strategist, content strategist, copywriter, and content creator.

Why should I hire you?
I translate complex topics into understandable words. I create content that drives sales. I differentiate your brand. I develop your core messages. Plus, I make your value proposition crystal clear. 

Which services do you offer?
My services fall into three main categories: brand messaging; content strategy; and new market expansion. There are specific offerings and deliverables under each rubric, so we you can tailor the solution to your needs. 

With which industries do you work?
The brands I work with are involved in design, tech, and sustainability. They come from a wide range of industries: product design, SaaS, commercial furniture, greentech, architecture, edutech, lighting, materials research, and health and wellness. That said, I love to learn, so I can be talked into using my skills in other appropriate arenas.  

Are your clients small, medium, or large brands? 
All of them. Clients range from yet-to-launch startups to billion-dollar entities. But what unites them is that they are undergoing a change, be it rapid growth, an acquisition, a rebranding, entering a new market, or trying to recalibrate in a bumpy economy.

Who does the writing? 
Me. I consciously keep my client list short to avoid subcontracting work.

Do you charge by the hour or by the project? 
By the project. It makes more sense for both of us, as you’ll know exactly what the price will be, and I won’t have an incentive to work slower for more pay. 

How much do projects cost?
It varies based on scope. Projects start around $2,000 and go up from there. Get in touch, and I’ll provide a customized quote.

Can I put you on a retainer?
Yes. The minimum commitment is 10 hours per week for four weeks. Get in touch to discuss your needs, and I’ll customize a quote .

What is your payment structure?
I require 50% of the project fee upon the signing of our Statement of Work (SOW). The other 50% is due within 15 calendar days of the project’s completion. 

Where are you based?
I live in Portland, Oregon, but frequently travel to New York and Europe—two places where I have lived for many years.

Did you really interview a former member of the Sex Pistols?
Yes. Glen Matlock. He was the band’s original bassist and was unceremoniously dumped to make way for Sid Vicious. By a strange quirk, Glen—who is lovely and has solid music skills—showed up at a birthday party I had a decade later. A mutual friend who knew my story invited him as a surprise. And it was.